AI Insights · Timothy · July 2021
Top 5 Fashion Games on iOS in Central America Q2 2021
Explore the performance of the top 5 fashion games on iOS in Central America for Q2 2021, including weekly downloads, revenue, and active user trends.
In the second quarter of 2021, the fashion game category on the iOS platform in Central America saw varying performances across the top five apps. Here’s a detailed look at their metrics, sourced from Sensor Tower.
Hair Challenge by Rollic Games showed significant activity in weekly downloads, peaking early in the quarter with 44.7K downloads in mid-April and gradually tapering off to 12.6K by the end of June. Revenue for the game started appearing in June, reaching up to $36 weekly. The app also saw a high number of active users, maintaining over 87K in early June before declining to 65K by the quarter's end.
Project Makeover from Magic Tavern, Inc. experienced a steady stream of weekly revenue, hovering around $17K to $23K throughout the quarter. Downloads were consistent, peaking at 29.7K in late April, and active users remained strong, with numbers around 110K to 130K weekly.
High Heels!, another game by Rollic Games, had more moderate performance metrics. Weekly revenue fluctuated between $30 and $166, while downloads peaked at 19.9K in late April but fell to 7.4K by the end of June. Active users also saw a decline from 57.6K in late April to approximately 35.4K by the end of the quarter.
Body Race by Gismart, launched in May, saw its highest weekly downloads shortly after release, with 35K in late May, but this number dropped to 6.5K by the end of June. Active users mirrored this trend, peaking at 42.3K in late May and reducing to 16.6K by the end of the quarter.
Finally, Makeover Studio 3D from Kwalee Ltd had a varied performance. Weekly revenue started low but gradually increased, reaching up to $92 in early June. Downloads peaked at 18.3K in mid-May but dropped to 3.9K by the end of June. Active users saw a peak of 36.9K in mid-May and ended the quarter with around 21.5K.
For more detailed insights and further data on these and other apps, visit Sensor Tower.